ESC is a first-of-its-kind (worldwide) initiative for people to support charities through location-based technology. The initiative is currently hosted on the discovery and storytelling platform, LocoMole. The mobile application allows users to choose from 12 trails, with each including a charity organisation, around Singapore as they learn about the city through an immersive experience.
The ESC Launch event is open to the public and free to join. Participants will embark on a fun walking trail around Singapore’s civic district, guided by the LocoMole app on their phones. They will visit three hotspots along the way – Central Fire Station, Peranakan Museum, and Singapore Philatelic Museum while learning about the various charity organisations and how they can contribute towards them. Participants can look forward to the games and challenges at each hotspot to win prizes. All participants will receive a free goodie bag at the end of the trail.
Date: Saturday 14 January 2017
Time: 8 am to 11 am
Guest-of-Honour: Mr Tan Chuan-Jin, Minister for Social and Family Development
Start point: Clarke Quay Central waterfront promenade (6 Eu Tong Sen Street, Singapore 059817)
End point: SMU School of Accountancy (60 Stamford Road, Singapore 178900)
Trail: Central Civic District
Charity: Make-A-Wish Foundation (Singapore)
Register at http://www.locomole.com/esclaunch-register/
Exploring Singapore for a Cause
Start date: 14/1/17 8:00
End date: 14/1/17 11:00